I think these women know the score. If they have money tucked away and want to spend it on a toyboy, who are we to say they are insane, wrong, stupid etc? Whilst I am sure that these women are regarded as sad by the friends of their toyboy, the women probably get a buzz out of being with a younger man, and if they have the money to pay for it, this is their prerogative. Many of these women are probably widowed or divorced and feel that life is passing them by. A new man gives a lift to the spirits, whether it costs them dearly or not.
Maisie